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About us - Our strength is collaboration

We believe that our strength lies in our collaborative approach, which puts our clients at the center of everything we do.

Black Rock Media was started by two leaders who noticed that developer agencies were building solutions that were not optimized for the client's needs. Since the beginning, we have been committed to doing things differently by building solutions that are fit for purpose.

At Black Rock Media, we’re more than just colleagues — we’re a family. This means we are committed to the success of our clients and our team. We want our employees to bring their whole selves to work. We want our clients to be successful and we want our team to be successful.

Years in the industry
20+
Products built in-house
4
Industries served
3

Our culture - Small team, long relationships.

We are a group of like-minded people who share the same core values.

  • Loyalty. Most of our team has been with us since the beginning. That continuity is why clients get the same people across a project rather than a rotating cast.
  • Trust. We are committed to the success of our clients and our team. With more than two decades in the industry, we have a proven track record behind the work we take on.
  • Compassion. We listen to your challenges and work with you to find the right solution — no matter how big or small the problem is.

Leadership

  • Brian Hollenbach

    Co-Founder / CEO

  • Georgina Hollenbach

    Co-Founder / COO

From the blog

What we're thinking about — digital signage, wayfinding, and the passenger and guest experiences they shape.

Why Beautiful Digital Signage Often Fails

Why beautiful digital signage fails — and how to fix it. Research-backed guide to content design, visual hierarchy, and the 3-second rule for transit and retail screens.

Read more

Why the Right Software Solution in Hotels Matters: Beyond Good vs. Right

The best software solution isn't always the most advanced—it's the one that perfectly fits your hotel's unique needs and operational requirements.

Read more
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Tell us what you're trying to solve.

Whether you need a signage platform built, an existing rollout untangled, or a second opinion before you commit — we're happy to talk it through.